How a PIM System Transforms Magento Businesses

| 7 min read | magento

Running a Magento store comes with massive potential, and just as much complexity. As your product catalogue grows and you expand across regions, marketplaces, or sales channels, managing product information can quickly turn into a bottleneck. That’s where a modern Product Information Management (PIM) system like OneSila makes the difference.

This guide explains exactly how to connect OneSila to Magento, how to optimise your product data, and what to watch out for during the integration process. If you're ready to unlock faster workflows, fewer errors, and more profitable launches, read on.

Why use a PIM with Magento?

Magento is built for flexibility and scale, but product management at volume is a common pain point. Without a PIM, product data ends up scattered across spreadsheets, email chains, and inconsistent internal systems. The result: slow updates, incorrect listings, and missed revenue.

OneSila acts as a centralised hub for all your product content, assets, and workflows—giving your Magento store clean, consistent, and up-to-date data at every touchpoint.

Step-by-Step: Connecting OneSila to Magento

Step 1: Prepare Your Magento Environment

Before connecting OneSila, ensure your Magento store is ready:

  • Confirm your Magento version is 2.4 or later.
  • Enable API access and generate integration tokens.

Step 2: Set Up Your OneSila Account

If you're new to OneSila:

  • Create an account and log in to the dashboard. (<2min)
  • Connect your Magento by following the instruction. (3-4min)
  • Allow OneSila to import your data.  (a few hours, depending on your catalog size)

Step 3: Review and Go Live

Done. Go and invite your team and get to work ;)

All your listings are live updated through OneSila going forward. 

Optimising Product Data for Magento Performance

Good integration is just the start. High-performing Magento stores are built on clean, enriched product data. Here’s how to improve it inside OneSila:

  • Structure product attributes: Ensure attributes like colour, size, material, and compatibility are tagged consistently for faceted search and filtering.
  • Use channel-specific fields: Tailor titles, meta descriptions, and pricing to match Magento’s front-end requirements.
  • Standardise media: Make use of OneSila’s integrated image editing tools to ensure proper dimensions, clean backgrounds, and optimised load speed.
  • Leverage automation: Use OneSila’s rule-based updates to manage seasonal changes, price updates, and bundle configurations at scale.
  • Enrich content: Add usage tips, brand storytelling, or related products to increase conversion and basket size.

Real-World Results

Merchants using OneSila with Magento have reported:

  • 60% faster product launch cycles
  • 80% fewer content-related support tickets
  • Double-digit increases in conversion on product pages
  • Higher output from smaller teams thanks to automation

TLDR;

Integrating a PIM like OneSila with Magento doesn’t just clean up your back office.  It transforms how fast you can go to market, how well you convert, and how reliably your store runs.

By centralising your product content, aligning it with Magento, and automating the heavy lifting, your team can focus on growth, not admin. If you're looking to scale with less friction and more confidence, OneSila offers a practical, high-impact solution.

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We’ll answer your country-specific questions, anything you want to know about how our product works, and provide general advice on e-commerce.

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